Teradyne Universal Robots Sales Development Manager in Fridley, Minnesota


Requisition ID:


Duties & Responsibilities:


Are you enthusiastic about technology? Do you take initiative and are you willing to make a difference? If you answered yes, then Universal Robots may be the place for you!

Bring your channel development and industrial automation expertise to our Midwest region and be responsible for doubling growth in our exploding collaborative robotic (cobot) market!

What's in it for you?

Universal Robots offers an exciting job with great professional challenges and the opportunity to influence your own progression. We emphasize an informal and good work environment where you will have plenty of opportunity to gain influence and be part of making a difference. Specifically, in this region you will support the Area Sales Manager in meeting and exceeding targets with your own competitive upside. Our environment feels entrepreneurial with all the benefits of a well-established company; competitive base salary + quarterly bonus, excellent benefits and paid time off!

The Job

You will report to the Area Sales Manager of the Midwest/Great Lakes Region. You will interface with distributors, value added integrators, customers, sales teams, product management, and suppliers. You will be measured on how well you develop and enable the distributors and integrators, how many new distributors you bring to the team and your upside will be tied to revenue that comes from these efforts.

In addition, as Sales Development Manager you will seek out sales opportunities by qualifying accounts and initiating projects. Once a given project is in the sales cycle, you will work with the local distributor to bring the order home.

There is a lot of travel in this role, so you should be a high energy, intelligent professional who thrives in a challenging, entrepreneurial, and dynamic environment. In addition, it is expected that this individual will have the combination of talent and drive to lead and achieve sales performance goals.

This is a great job for a person who accepts nothing less than personal greatness because you get to:

  • Be a self-starter that hunts for new sales opportunities every day

  • Make decisions and act quickly

  • Work for a company with strong financial and market strength, as well as a willingness to invest

  • Be part of an environment that thrives on passion, personal commitment, and excellence

  • Enjoy outstanding camaraderie with peers

Roles & Responsibilities:

  • Meet/exceed sales goals/quotas in assigned territory

  • Establish and structure a sales pipeline for new distributors

  • Continually review and optimize distribution network

  • Facilitate joint visits with distributor’s sales reps to end users

  • Train, develop, motivate and support distributors and customers

  • Hunt for new sales opportunities and once validated introduce them to the local UR distributor

  • Collaborate with Area Sales Manager to penetrate established local targets within market segments.

  • 50% travel

The ideal candidate to join us

The colleague we are looking for comes with a minimum of 3 years sales experience with a proven successful track record of selling technical products. You come with a relevant commercial or technical education; relevant experience is more important than education, but skill set should match an educational background at Bachelor level either from a business or technical education. Drive, passion and a lot of energy is a must in this role. The same goes for being an excellent communicator and strong in building relationships .

You have a structured and independent workstyle and come with experience with structured sales, plans, budgets and pipeline management . Furthermore, you have a:

  • Strong sense of understanding of the value proposition by the end users

  • Strong understanding of the distribution business and working with system integrators

  • Experience with component sales to projects would be an advantage, but is not required

Join Universal Robots

Based in Denmark, Universal Robots is in the process of building its global organization and a strong market position. To learn more about our groundbreaking products, check this out ! Universal Robots is now part of Teradyne , Inc.

We are an innovative company with big ambitions. At UR, you’ll become part of a dynamic team that’s challenged to perform on a daily basis. We don’t just talk the talk - we walk the walk. We put ideas into action. The lion’s share of your time will be spent working in teams with open-minded, passionate and engaged colleagues that are doing what they love to do, in an environment where all ideas and creative solutions are welcome. We dare to do what others think is impossible and work towards making leading edge technologies a reality for business of all sizes.

At UR, you’ll be given responsibility and are allowed to take responsibility. We trust our employees to make educated decisions that benefit the organization.

We are Universal Robots, a diverse group of smart, creative people working at the forefront of collaborative robotics. Together, we are finding innovative solutions to some of the most important manufacturing issues facing businesses today.

Join us as a Sales Development Manager, and you can too.

Employment Category:

Regular Full Time

Position Subject to ITAR/ FOUO controls:


Basic Qualifications, Experience, Skills & Education Required:

The ideal candidate for this role will bring with them:

• Minimum 3 years successful track record in outside sales

• 50% travel

• Experience with component sales to projects would be an advantage

• Experience selling technical products

• Strong sense of understanding of the value proposition by the end users

• Experience in industrial automation or sensors would be an advantage

• Experience with structured sales, plans, budgets, pipeline management

• Experience in selling components as part of larger projects would be an advantage

• Relevant commercial or technical education; relevant experience is more important than

education, but skill set should match an educational background at Bachelor level either from a

business or technical education

• Strong communication skills

• Strong understanding of the distribution business and working with system integrators

• Strong in building relationships

• Driven, Winner mentality

• Personal drive and high energy level

• Structured and independent approach



Check out this video to hear more about what it is like to be part of this dynamic team

Universal Robots develops robot arms which are advanced tools that can be used by all levels of production staff to help increase productivity, reduce injury and boost morale. A Universal Robots robot arm can help automate and streamline repetitive or potentially unsafe processes, so staff can be assigned to jobs that provide them with new challenges.

With the Universal Robots’ collaborative robot, or cobot, companies are now able to apply flexible, easy-to-use, safe technology allowing them to scale and grow their businesses.

The company was founded in 2003, has distributors worldwide and is headquartered in Odense, Denmark. In the spring of 2015, Teradyne Inc., a leading supplier of automation equipment for test and industrial applications, acquired Universal Robots. The close collaboration between companies has allowed Universal Robots to leverage Teradyne’s global coverage and capabilities.

Job Title:

Universal Robots Sales Engineer- Twin Cities or Wisconsin areas

Relocation Available (Some relocation assistance has been approved for this role):


Job Categories:



USA - MN - Fridley

EEO Statement::

The above listed position may involve access to export controlled technology and may be subject to export licensing requirements prior to employment.

ATTENTION APPLICANTS WITH DISABILITIES: If you’re unable to access our on-line application due to a disability you may visit one of our locations or our Corporate Office at 600 Riverpark Drive, North Reading, MA and request a paper application form. In addition, you may also contact the HR Service Center at 978-370- 3041 or contact them at HR.Service.Center@teradyne.com for additional assistance.

Teradyne is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, age, disability status, protected veteran status, or any other characteristic protected by law.

We are a VEVRAA Federal Contractor.